Bong Revilla innovates, Budots campaign ad rises above rest
The television ad of senatorial candidate Bong Revilla has successfully set itself apart from the noise of campaign ads flooding the airwaves. After releasing two previous ads that articulated the candidate's vision and messaging, the coup de grace features him dancing with constituents from across demographics and animated number 16s, his number in the official ballot, to the catchy tune of Budots music.
While critics and haters were quick to judge and insult the TV placements, many advertising execs and practitioners were quick to praise Bong Revilla's move.
"Ang galing. Pag tanggal umay. At this stage of the campaign, people are 99% sure of who they are voting for already. His ad just emphasizes the number in the ballot so that his voters would remember."
His accomplishments, advocacies and legislative agenda have been articulated in his previous television, radio, and print ads, and readily available online at bongrevillajr.ph